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Patrick J. Burns

Founder and President


Patrick J. Burns has more than 20 years of experience as an executive and consultant in the public and private sectors. He specializes in strategic planning for product development and commercialization initiatives in the Life Science sector.

Using advanced data analysis and decision support systems, Mr. Burns has successfully designed and directed the analysis and optimization of discovery, development, marketing, and sales programs for multiple FORTUNE 500 life science companies, resulting in average ROI of nearly 300%.


Mr. Burns is integral to the management of client engagements, ensuring that each client's specific challenges are fully identified and met with successful solutions.


Areas of expertise:

  • Strategic planning and corporate development for product development and commercialization initiatives

  • Predictive analysis, resource optimization, and risk analysis

  • Data mining, executive information, and decision support systems

  • R&D for scientific and business software applications



The Darden School Executive Education, University of Virginia; B.S., Business Administration with Finance and Economics concentrations, San Diego State University




Paul DuBose

Vice President Analytics


Paul DuBose is one of the industry’s most respected analysts. He leads a team of experts that provide clients with sophisticated solutions and insights to highly quantitative problems through a synergy of advanced analytics and extensive industry experience.


Dr. DuBose has patented algorithms and developed trade secret methodologies years ahead of commonly available statistical techniques; created analytical processes to rapidly and cost-effectively develop customized, sophisticated predictive models; and performed ground-breaking work in Artificial Neural Networks (ANNs) leading to seminal research in process control.


He has over fifteen years of experience in modeling promotional response and optimally allocating promotional resources. Dr. DuBose has worked with pharmaceutical companies in Asia and Europe as well as the United States and has developed promotional response models for numerous products in a wide range of therapeutic classes. Prior to joining Principled Strategies he worked at a major pharmaceutical company.



Ph.D. and M.S., Statistics, Iowa State University; M.S. Software Engineering, Seattle University; M.S. and B.S., Mathematics, Portland State University




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